Social Media for Creatives
Presented by Rachel Werner

Branding yourself and being active on social media are two very beneficial ways to promote exhibitions and arts-based services. But it's not uncommon for a working artist to be a novice in terms of crafting marketing plans. What's the best way to engage on digital platforms to cultivate an ongoing interest in your work? And how should you get started? This workshop explored ways to design and produce an active online presence that keeps clients coming back—plus attract new ones—using free and paid content.

Useful Links:

• Unsplash - https://unsplash.com/ 
  The internet’s source of freely usable images.

• Anchor - https://anchor.fm/
  The easiest way to start a podcast.

• Canva - https://www.canva.com/

• Medium -  https://www.medium.com/

• Zoom - https://zoom.us/

• Powtoon - https://www.powtoon.com/

Recorded on 5/6/2020